Screenshot of Niki Studio

Niki Studio

bynikistudio.com

a Vietnamese digital design studio that opens on a colossal Monument Extended "NIKI" wordmark over a near-black, cinematically lit scene, with orange-suited collectible action figures as the work showcase and an industrial monospace-label HUD framing everything.

Creative Studio Digital Design Studio niche

Design tokens

black
near-black
panel
ink-272727
white
orange
orange-bright
orange-amber
orange-deep
blue-link
grey-light
grey-stone
display
Monument Extended Ultrabold
body
PP Neue Montreal
mono
none (monospace feel is faked with grotesque labels)

Do / Don't

Reference it for

  • Logotype-as-hero done with an ultra-extended display face (Monument Extended) filling a corner over a cinematic dark scene.
  • The collectible-figure conceit: presenting team or services as numbered, blister-packed products in a row.
  • An industrial HUD frame: corner location label, live local clock, award badge, social rail and a "Scroll More___" cue wrapping the viewport.
  • A near-black base with a disciplined orange accent system (#FE3D00 / #FF7300) and full-pill buttons (9999px).
  • A motion-heavy Framer stack (Lenis + Framer Motion + Splitting) as a reference for kinetic, dark, product-launch energy.

Do not copy

  • The "NIKI" wordmark and the specific action-figure renders are the studio's identity; borrow the conceit, not the assets.
  • Monument Extended and PP Neue Montreal are licensed; map to a similar ultra-extended display plus a neutral grotesque.
  • The raw default-blue link colour (#0000EE) is an intentional in-joke for a design audience; on a client brand it just looks unstyled.
  • The dense HUD only reads as confident because the studio backs it with craft; on a thin product it tips into noise.

Signature moves

ultra-extended logotype-as-hero

a colossal Monument Extended wordmark fills a corner over a cinematic near-black scene (#0a0a0a), with a disciplined orange accent system (#FE3D00 / #FF7300) and full-pill buttons (9999px).

industrial HUD viewport frame

an industrial HUD wraps the viewport: corner location label, live local clock, award badge, social rail and a Scroll More cue, all in faked-mono grotesque labels.

collectible-figure product conceit

team or services are presented as numbered, blister-packed collectible figures in a row, a product-launch conceit.