Leoleo Studio
www.leoleo.studioFrench multidisciplinary studio that uses a totally achromatic black-on-white chrome and lets 3D render film carry every drop of colour, with cinematic 0.45s easeOutExpo transitions and a small cat-head logomark floating in a dark pill nav.
Design tokens
- display
- Codec Pro (custom-cut geometric sans by Bunchbox, self-hosted woff2, weights 400 + 700)
- body
- Codec Pro
- mono
- Fira Code (variable axis 300-700, self-hosted woff2 with woff fallbacks)
- serifFallback
- Times (browser default; appears in 40 of 41 captured nodes as the cascade entry before Codec Pro resolves - tells you Times is the FOUC font)
Do / Don't
Reference it for
- Achromatic black-on-white chrome with all colour delegated to rendered imagery - three CSS variables total (--c-white, --c-grey-light, --c-black)
- Tiny logomark floating in a dark rgb(55,55,55) pill nav centred at top - the brand stays small while the work stays huge
- Full-bleed 3D render film as hero - product/object renders (pipes, vessels, fur textures) on muted lavender or warm backgrounds, no chrome competing with them
- Cinematic 0.45s easeOutExpo (cubic-bezier(0.165, 0.84, 0.44, 1)) workhorse transition for transform + opacity scroll reveals - 174 hits across the page
- Lenis smooth scroll + Splitting text-split as the entire scroll-feel layer - no GSAP, no scrollTrigger, no fancy WebGL
- 5x 624px-tall 2-up case study tile pairs separated by 16px 's-vide' empty sections - rigid rhythm against rich imagery
- Single giant statement section as second beat ('Combining creativity and expertise, we reveal the character of brands that stand out in their time.') at 56px Codec Pro, after the hero film
- Display-scale service list as expertises section - the words Website / Service design / Web experiment / E-commerce / 3D & motion / Social media set at ~96-128px display weight, stacked, with a right-aligned discipline list (STRATEGY / BRANDING / CONCEPTS / AD / BRAND PLATFORM / TON OF VOICE / etc.) in 14px Codec Pro
Do not copy
- The cat-head logomark and 'leoleo' wordmark
- The 'Combining creativity and expertise, we reveal the character of brands that stand out in their time.' positioning statement
- The 'Got a project in mind? We're listening :)' contact copy
- The Vaulk / Lacoste x BPM / Agorespace / Boa Concept / Argile case studies
- The Codec Pro typeface licence unless Jiffi or the client pays for it (Bunchbox foundry-owned commercial cut)
- The specific lavender + cylindrical-pipe + lipstick hero render composition
- The fur-texture mobile hero (clearly part of a specific case study reveal)
- The big-cat 'HELLO' marquee at the footer (with the rolling fur cat heads)
Signature moves
tiny logomark in floating pill nav over full-bleed renders
a tiny logomark floats in a dark rgb(55,55,55) pill nav centred at top so the brand stays small while full-bleed 3D render film carries the hero, with achromatic black-on-white chrome (only three colour variables total)
easeOutExpo workhorse scroll reveal
a cinematic 0.45s easeOutExpo cubic-bezier(0.165,0.84,0.44,1) transition is the workhorse for transform and opacity scroll reveals (174 hits), driven by Lenis plus Splitting with zero CSS keyframes
display-scale service list spread
the expertises section sets service words (Website / Service design / Web experiment / etc.) at ~96-128px display weight, stacked, with a right-aligned discipline list (STRATEGY / BRANDING / etc.) in 14px Codec Pro and a 56px statement section as second beat
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