Ghost

Reference it for

• Inter Display + Inter Variable — proof that a free font system carries flagship craft when the decisions are confident
• 96px hero H1 in pure black on white — the most disciplined hero in the library; no gradient, no animation, no two-tone
• Amber pill announcement above the H1 as the only colour above the fold — a single warm accent draws the eye to the launch news
• Real product dashboard immediately below the hero — Total members 13,041 +4%, Paid members 3,207 +1%, Free members 9,834 +8%, with a real magenta chart line
• Four-surface palette: white / slate-200 / zinc-900 / pure black — no greys-in-between
• Single saturated green accent (#5dcf1f) reserved for "Learn more →" links on the dark gallery sections
• Black filled pill CTA with em-dash sub-label — "Get Started — free" reads as confident + transparent
• Section-banded long-page rhythm alternating white feature blocks → slate-200 bands → dark mode-flip gallery

Do not copy

• The Ghost green #5dcf1f — pick the client's brand-saturation colour
• The dashboard screenshots literally — Ghost's dashboard is bespoke; copying the layout would read as derivative
• The "Turn your audience into a business" copy — Ghost-specific positioning
• The amber pill announcement format — only borrow if the brand has a genuine launch / update to announce
• The "$100,000,000+" social proof — Ghost-specific number
• The black-on-pink secondary card section pattern (visible in scroll-02 footer) — Ghost's brand-coded card surface