Frenchie Restaurant
www.frenchie-restaurant.com/en/home/a Paris restaurant group telling a family story, a dark moody hero of textured produce stills, a Traulha display serif (roman and italic) over a Gill Sans body, cream type on near-black ink, and a calm row of venue cards that turns six establishments into one elegant front door.
Design tokens
- display
- Traulha (serif, + traulhaitalic)
- body
- Gill Sans
- mono
- none
Do / Don't
Reference it for
- A restaurant or multi-venue group that needs one elegant gateway to several locations: a clean row of "reservation" venue cards.
- A warm-dark editorial palette (near-black #212529, cream #FBF1E6 reverse) with type, not colour, doing the work.
- A display serif used in roman and italic (Traulha) for an editorial, family-story voice over a tracked-out sans for labels.
- Near-zero motion as a deliberate choice: stillness reads as confidence and restaurant-grade taste.
- A moody, textured produce-and-stone hero still that sets a culinary mood without a busy slideshow.
Do not copy
- Traulha and Gill Sans are licensed; map to a contemporary display serif (with italic) plus a humanist sans.
- The "Frenchie family" narrative and the venue names are the brand; borrow the multi-venue gateway pattern, not the story.
- Do not inherit the Bootstrap default blue link colour; set link colours deliberately in the brand palette.
Signature moves
multi-venue reservation card gateway
a calm row of venue 'reservation' cards turns six establishments into one elegant front door for a multi-venue group.
warm-dark editorial serif-roman-and-italic voice
a display serif in roman and italic (Traulha) over a tracked-out sans for labels, cream #FBF1E6 type on near-black #212529 ink, type not colour doing the work, near-zero motion (signatureMs 500 only).
Related references
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