Assembly Coffee 2

Reference it for

• Hero as a single lit product still (black coffee boxes) floating on a warm oxblood-to-terracotta gradient ground, no flat colour fill
• The signature type pairing: ID00 Serif italic 300 for feature labels (h1-serif italic 300 4.25rem/1.2) against GT America Standard Light 300 for body and nav
• Feature-index layout: a left column of stacked italic serif links (Flavour Index, House Selection, Drip Coffee Bags) acting as a vertical menu into the collection
• Ultralight display headings: h1 300 4.25rem, h2 300 2.625rem, all weight 300, almost no bold anywhere on the page
• Thin utility topbar in wild-green #4d4a31 carrying a promo line, plus a live counter kicker (Coffees Released Since Launch: 335) in the second bar
• Gold status pills on product cards (New Release / Elevated Brewing) in #cfa53f over the black pack shots
• Product cards with three-word tasting notes formatted as Peach + Dark Rum + Velvety and From - $85.00 pricing
• Restrained rounding: 4px is the dominant radius (68 uses), buttons 8px, everything else near-square

Do not copy

• The Assembly wordmark, the A|10 anniversary lockup, and the huge footer logotype
• The exact gold accent #cfa53f paired with oxblood as a brand signature
• Licensed typefaces GT America Standard and ID00 Serif (buy your own faces)
• Real product photography of the black Assembly coffee packs
• Specific coffee copy (tasting notes, origin names like Mauricio Shattah Sidra, Edelweiss Estate Geisha)
• The B Corp certification mark and @assemblyroast handle
• Named stockists and the real customer review quotes