Screenshot of Tuthill

Tuthill

www.tuthill.uk/

The reference for a heritage-motorsport hero that stacks a two-tone giant-grotesk headline (upright #21a7ff bright-blue over an oversized italic) on a full-bleed rally photo against deep #002434 rich-blue, with endlessly-scrolling ticker manifestos below.

Automotive flagship

Design tokens

background
surface
text
textMuted
accent
border
tone1
display
groteskWide
body
groteskTight
mono

Do / Don't

Reference it for

  • Two-tone display headline: upright caps in bright-blue #21a7ff over a huge italic groteskTight lower line, ~145px, tight 115px line-height
  • Deep rich-blue chrome #002434 as the base with an off-white #eee4db paper and a #ff2931 bright-red band as the third act colour
  • Full-bleed hero photograph (rally car in a dust cloud) that starts below a solid colour nav bar, no gradient scrim
  • A tight condensed grotesk display family (groteskTight) run in both upright 700 and 300 italic for a headline that mixes weights and slants
  • Infinite horizontal marquee tickers of manifesto lines (BUILT FOR THE DIRT ROAD / FOR THE ICE SHEETS / FOR THE TARMAC) repeated as a texture band
  • Pill CONTACT US button top-right in off-white against the dark nav, quiet menu items with + expanders
  • Four-verb service grid (ROAD / RALLY / RACE / RESTORE) each a short paragraph plus a VIEW MORE link
  • Letterspaced widest caps (~3.6px tracking) for the giant display line

Do not copy

  • The TUTHILL italic wordmark and the P/Porsche 911 silhouette mark
  • The exact motorsport livery palette combo (rich-blue + bright-red + ice-blue) as a set
  • Real rally photography and the specific green Safari 911 hero image
  • Named heritage copy (over 50 years, restoring/racing/rallying, Safari Classic wins)
  • The custom groteskTight/groteskWide/groteskSpatial licensed typefaces
  • Real event/story headlines, dates and the +44 phone number
  • The GT ONE / THE K / SCRS special-project names