Squarespace

Reference it for

• Strictly two-colour system: pure black #000000 and pure white #ffffff, with greys (#2f2f2f, #898989, #dddddd) reserved for borders and muted text only, no brand hue at all
• Giant centred hero headline at ~64-72px in a light 300 weight with tight tracking (around -0.06em) so a sans reads with serif-like editorial density
• Full-bleed photographic hero with a dark overlay and white type laid directly over it, no card or container framing the words
• White solid CTA button with black label sitting on the dark photo, paired with a quiet supporting line ('Start for free. No credit card required.')
• Slim dismissible promo bar pinned above the nav (offer copy + monospace coupon chip)
• Floating overlap composition: tilted product-screenshot cards crop in from the bottom edge of the hero to preview what the tool makes
• Depth without shadows: alternate pure-black and pure-white section bands instead of drop shadows or elevation
• Component restraint: 8px-radius image cards, pill filter tabs (100px radius), square 0px-radius buttons, ghost outlines

Do not copy

• The Squarespace wordmark and the cubic spiral logo mark
• The proprietary Clarkson / Clarkson Serif typefaces (substitute a light geometric sans)
• The literal 'A website makes it real' campaign line
• The specific plant-shop hero photography and the demo store screenshots (Capsula, Bed & Blade)
• The JUN20WF discount-code promo bar as live copy