Screenshot of Portman Properties

Portman Properties

portmanproperties.com/

The reference for luxury estate agency restraint: a full-bleed cinematic hero under a two-weight 80px Beausite Classic headline (light "Property" + solid "PARTNERS"), all set on a near-black #050e0e and off-white #f8f5f1 palette with a single aqua #4fc8d1 accent held in reserve.

Real Estate flagship

Design tokens

background
surface
text
textMuted
accent
tone1
tone2
display
Beausite Classic
body
Beausite Classic
mono

Do / Don't

Reference it for

  • Two-tone weight-contrast display: same 80px Beausite Classic line mixing weight 300 ("Property") and 400 ("PARTNERS") at tight -2.4px letter-spacing, so emphasis comes from weight not colour
  • Full-bleed photographic/video hero with the wordmark centred in the top bar and a lone pill CTA ("GET IN TOUCH") top-right
  • The 12px uppercase eyebrow with wide +1.32px tracking ("QUINTA DO LAGO & VALE DO LOBO, SINCE 1987") sitting above the hero headline
  • Restrained palette: charcoal #2d3636 text, near-black #050e0e, off-white #f8f5f1 grounds, with #4fc8d1 aqua as the ONLY chroma, used sparingly
  • 14px/21px body copy at +0.56px tracking as the workhorse size (600+ uses), keeping everything calm and legible
  • Featured-listing card grid: photo, tiny status tag ("New", "Exclusive"), title, bold price, uppercase location, 1px hairline shadow (rgb(136,136,136) 0 0 1px)
  • 2px near-square border-radius everywhere (the anti-rounded, architectural feel) with 999px pills reserved for buttons
  • 1560px max-width content rail with generous 80px/120px vertical section gaps

Do not copy

  • The PORTMAN wordmark and any Portman logo lockup
  • The exact aqua #4fc8d1 paired with charcoal as a signature combination
  • Beausite Classic / Beausite Slick (licensed foundry faces, not free)
  • Real Quinta do Lago / Vale do Lobo listing photography, prices and property titles
  • Named staff (Oliver Treacy, Head of Residential) and the verbatim testimonial
  • The 'golden triangle' / 'off-market discretion' positioning copy
  • The AMI: 21237 licence and the LX Capital parent-company endorsement