Oxide Computer Company
oxide.computerThe reference for terminal-grade infrastructure design: a near-black #0b0e12 canvas with razor 1px hairlines, GT America Mono CLI labels, and one rationed phosphor green #00d892 used as an LED status signal rather than a marketing accent.
Data Infrastructure flagship
Design tokens
background
surface
text
textMuted
accent
border
tone1
tone2
- display
- SuisseIntl
- body
- SuisseIntl
- mono
- GT America Mono
Do / Don't
Reference it for
- Two-typeface split that encodes a hierarchy of human vs machine: SuisseIntl (clean grotesque) for the large white headline 'On-prem that feels like the public cloud' at ~65px tight tracking, GT America Mono for every technical label
- Near-black background #0b0e12 with a charcoal surface stack (#181a1d carbon, #1f2124 graphite) built from inset 1px strokes instead of drop shadows
- Single rationed accent: phosphor green #00d892 only on the logo, active tab underline, and the rack LEDs; everything else stays greyscale so the green reads as a live status indicator
- Live CLI panel as the hero proof: a faux terminal card top-left with CLI/API/CONSOLE tabs and an actual '~> oxide auth login' / 'Enter code LU8A-9AMP' transcript
- Monospace micro-labels in wide tracking uppercase: 'FIG. 1 OXIDE CLOUD COMPUTER', 'POWERING THE BEST TEAMS', nav items, used like engineering schematic annotations
- Hairline schematic connector: a thin 1px stepped line drawn from the CLI panel across to the product render, echoing a circuit trace
- Product-as-hero photography: a photoreal rack render bleeding off the right edge, lit by its own green drive LEDs against the dark void
- Hard-edged structural geometry, radius 1px on nav, cards, badges, inputs and buttons (no rounded corners), reinforcing the rack-panel feel
Do not copy
- The Oxide wordmark with its zero-styled 'Ox' (0xide) glyph
- The exact phosphor green #00d892 paired with deep-teal #002923, it is Oxide's signature LED palette
- GT America Mono and SuisseIntl as the literal type pairing (licensed faces, and the combination is a recognisable Oxide tell)
- The cloud-computer rack render and the 'FIG. 1 OXIDE CLOUD COMPUTER' schematic caption
- The specific named customer logos (Lawrence Livermore, Idaho National Laboratory, STOKE)
- The 'oxide auth login' CLI transcript copy verbatim