Lyaness
www.lyaness.com/The reference for a cocktail-bar hero that splits the frame on a hard diagonal, calm rgb(214,210,214) dust-fleck field on the left against a full-bleed sci-fi painting on the right, with a hand-scrawled 'drinks this way' arrow doing the wayfinding.
Hospitality flagship
Design tokens
tone1
tone2
- display
- Factor-A
- body
- factor-a
- mono
Do / Don't
Reference it for
- Diagonal split hero: flat pale rgb(214,210,214) canvas with faint star-dust flecks on one half, full-bleed painterly artwork bleeding off the other, cut on a steep angle rather than a straight column
- Wordmark treatment 'Lyan, ess' where a gold rgb(119,104,65) em-rule replaces the middle letters as the logotype device
- Factor A (factor-a) as the single face across the whole site, Medium 500 as the workhorse with a Bold 700 and Light 300 italic for range
- Hand-drawn ink annotation ('drinks this way' + arrow) as a human counterweight to the clean type, a genuine deviation from grid-perfect layout
- Near-black system rgb(10,10,10)/rgb(20,20,20)/rgb(30,30,30) for interior sections, letting the pale hero read as an interruption
- Hot rgb(240,96,166) pink used sparingly (47 hits) as the single loud accent against the dark ground
- Thin full-width hairline rule under the top nav, splitting the header band from the hero
- Big pill radii: 80px fully-round CTA buttons alongside 32px soft cards, a two-tier radius system
Do not copy
- The 'Lyan, ess' wordmark and its gold em-rule glyph
- The specific sci-fi rocket/asteroid painting in the hero
- Factor A the licensed typeface itself
- Mr Lyan / Lore Group / Sea Containers London brand marks and copy
- The exact hot-pink rgb(240,96,166) + gold rgb(119,104,65) pairing as a lift
- The hand-lettered 'drinks this way' scrawl verbatim
- The 'CO' corner badge and @MrLyan / @Lyanessbar handles