Jardan 2
www.jardan.com.au/The reference for a warm, premium furniture-retail homepage that splits the hero into a full-bleed styled-room photo and a chocolate-brown editorial panel, setting NeuzitGro against a large italic BN Cicero display serif for a considered, made-in-Melbourne calm.
Retail flagship
Design tokens
background
surface
text
textMuted
accent
border
tone1
tone2
- display
- NeuzitGro
- body
- NeuzitGro
- mono
Do / Don't
Reference it for
- Split hero: left half a full-bleed lifestyle room photo, right half a solid dark-brown editorial panel (~#3A2E22) carrying an oversized italic serif headline and a single underlined text link (Explore Dining)
- The type pairing itself: NeuzitGro (Neuzeit Grotesk) at 400 for all UI/body against a BN Cicero display serif set large (52px display, 48px h1) and part-italic for the 'Around The Table' editorial word-break
- Near-monochrome palette on paper-white #FFFFFF with grey text ramp #000000 to #333333 to #666666, and #F2F2F2 / #EFEFEF surface tints for alternating product bands
- Cream headline text (~#F5EAD6) on the brown panel for the only warm colour moment, the accent lives in editorial imagery and the dark panel rather than a UI accent
- Centred lowercase-scale section headers ('Shop Furniture', 'Shop New Season Homewares') as thin hairline-ruled dividers between full-width product bands
- Four-up product card row with generous whitespace, tiny grey product-name captions under square packshots on #F2F2F2, and a small centred 'Shop Now' pill beneath
- Editorial collab block (Interwoven, Cartier) as a two-column split: short serif-scale copy left, single lifestyle image right, 'Read More' underlined link
- Utility type scale straight from tokens: 14px small, 16px normal, 18px large, 40px display; 8/12/16/20/24/32/40 spacing steps and an 8px radius system
Do not copy
- The JARDAN wordmark and logo
- NeuzitGro and BN Cicero as the literal font choices (licenced brand faces)
- The exact chocolate-brown hero panel plus cream combination as a house palette
- Real product names (Arden, Nina, Interwoven, Xirix) and range copy
- The Cartier collaboration content and imagery
- Photographed styled rooms and real showroom addresses / phone numbers
- The Acknowledgement of Country wording verbatim