Blok 2

Reference it for

• Full-bleed cinematic hero photo (warm low-key studio shot) with centred white Suisse Intl headline at ~50px, no overlay panel, headline floats directly on the image
• Pill-shaped light CTA on the dark hero (near-white #f8f8f8 button, black label, inline arrow) as the single focal action: 'START FOR £95'
• Suisse Intl Regular/Medium as the whole type system, no serif, no display face, register carried by size not weight (50/42/32/18/16/14/12 scale)
• Two-register headline that pairs a declarative line with a soft follow ('Your training doesn’t end at the studio, it starts there')
• Electric blue #0047ff as the sole accent against an otherwise monochrome black/white/grey palette
• Horizontal marquee of discipline words (BARRE, BOXING, CALISTHENICS, PILATES, YOGA) repeated to loop, tight caps tracking
• Repeating testimonial marquee: first-name + join-year + a single honest quote, cycled three times for continuous motion
• Trainer roster as a looping row of name + role cards ('Anna Freeman / Head of Pilates')

Do not copy

• The BLOK wordmark and its all-caps logotype
• The real trainer names, roles and member testimonials (Anna Freeman, Sophie 'Joined 2019', etc.)
• The licensed Suisse Intl typeface itself (buy a licence or substitute a neutral grotesk)
• The specific Clapton Tram Depot studio photography and location copy
• BLOK-specific product names (SuperCharge90, Hot + Cold, Reformer Pilates class labels)
• The exact £95 / £22 / £83 price ladder
• The framer.com hosting artefacts and asset URLs